Resume

HIGHLIGHTS

* 15+ years of experience in communications, storytelling, writing, and multi-platform content creation (text, copy, video, photo, podcast, website, social media, and digital marketing).
* Author of the comprehensive screenwriting & storytelling book “Level Up Your Screenplay”.
* Microsoft Office Suite, Adobe Creative Suite, WordPress, Google Workspace, Canva, HTML, Meta Business Suite.
* Bachelor of Science degree in a communications-related field.
* Post-graduate studies in Social Media Marketing.
* Bilingual English – Spanish. Advanced proficiency in French and Italian.

EXPERIENCE

Writer, Content Creator, Audio & Video Specialist

Sept. 2018 – present
Pilgrim Falcon Productions
Kitchener-Waterloo

Ideated, wrote and edited scripts for film, TV, audio drama, podcasts, and advertising.

Organized, planned, and scheduled projects.

Researched and wrote grant applications, lookbooks, pitch decks, and artistic treatments.

Prompted Midjourney and other generative AI software tools to explore and create images.

Guided clients in planning, developing, budgeting, and producing projects from end to end.

Edited media projects for clients (web series, podcasts, documentaries, and interviews).

Calculated and managed budgets and financial resources, including public grants.

Managed relations and communications with colleagues, clients, providers, and the public.

Created content and copy for social media engagement and paid advertising.

Designed and managed the web pages. Optimized SEO content.

Created promotional material such as postcards and brochures.

Oversaw screenings for audiences at public and private venues, in-person and online.

Attended industry conferences and events as a delegate and vendor.

Director, Director of Photography, Editor

Aug. 2023 – Jan. 2024
Watercourse Theatre (film project: “Living Below the Line”)
Kitchener & Guelph

Advised the producer on grant application, planning, budgeting, payments, and scheduling.

Directed a cast of amateur performers and a crew of theatre professionals.

Organized the filming sessions and managed, set up, and operated professional AV gear.

Coordinated, directed, photographed, colour graded, and edited the film.

Produced promotional media (texts, film trailer, and stills) for the distribution phase.

Peer Reviewer

May. 2023 – June 2023
Region of Waterloo Arts Fund
Kitchener-Waterloo

Reviewed, scored, and evaluated funding applications for artist-led projects in several disciplines, awarding $215,000 to 32 local artists and arts organizations.

Used a cloud-based content management system to organize information and results.

Writer, Videographer, Photographer

Nov. 2010 – Aug. 2018
Citizen Falcon & Videoshoot.ca
Toronto & Kitchener

Researched, planned, wrote and edited original scripts and projects for film and TV.

Filmed and edited varied types of videos (interview, documentary, instructional, corporate, music, special events, fiction and promotional) with tight schedules for multiple clients.

Edited dozens of media projects.

Collaborated and communicated with diverse teams of participants and technicians.

Fulfilled precise schedules and deadlines under approved budgets and plans.

Compressed, uploaded and managed video files for web distribution.

Reported on multicultural arts events for the community webzine “Toronto Hispano”.

Store Manager, Online Sales Manager

Jan. 2013 – Dec. 2015
EcoTech Electronics & Hi-Tech Recycling
Toronto

Managed the retail and wholesale store (brick-and-mortar & online).

Provided tailored B2B and customer service from walk-ins to Hollywood film productions.

Communicated daily with customers, partners and suppliers in Canada and the USA.

Wrote thousands of product listings and edited templates based on their performance.

Produced consistent volumes of sales, meeting or surpassing targets.

Created and managed text and photo content for online ads and social media engagement.

EDUCATION

Graduate Certificate in Social Media Marketing

Conestoga College Institute of Technology and Advanced Learning
Kitchener, ON
Micro-Credential in Social Media Essentials for Business
Courses in Social Media Strategy, Online Marketing, Campaign Creation, Digital Channels, etc.
GPA: 3.93 (First Term)

Bachelor of Science in Cinema and Photography

Roy H. Park School of Communications, Ithaca College
Ithaca, NY (USA)
Concentration in Film Production
Minor in Writing
Minor in Italian
GPA: 3.92 (summa c. laude)
Valedictorian of the Film Department

CERTIFICATIONS

AODA Standards - OSG.

First Aid CPR/AED Level C - Canadian Red Cross - valid until 2027.

Digital Marketing - HubSpot Academy.

Social Media Marketing - HubSpot Academy.

E-mail Marketing - HubSpot Academy.

Project Management Foundations, Asana - Project Management Institute.

Storytelling for Advertising Campaigns - LinkedIn Learning.

Creating a Program Strategy - LinkedIn Learning.

Social Media Marketing Strategy and Optimization - LinkedIn Learning.

B2B Content Marketing Strategy SEO Writing - LinkedIn Learning.

Hootsuite Platform Certification 1 - LinkedIn Learning.

VOLUNTEERING

Member of the Board of Directors of the arts organization Inter Arts Matrix (Kitchener).

Advisor for the "Regionalizing Social Media" project that connects arts organizations and audiences through digital tools. Funded by the Canada Council for the Arts.

Active member of the artist-run centres LIFT (Toronto) and Main Film (Montreal).

Newsletter editor and publisher for ANICCOVI (Mexican film and video makers association).

Ithaca College Alumni representative at university fairs for international student recruitment.

Student mentor for the Institute of International Education.

OTHER EXPERIENCE

Organizer of the Film Writer Tournament, a scriptwriting competition at FilmFreeway.

Creator and instructor of an online workshop on producing and performing for audio.

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